LinkedIn

LinkedIn is a powerful tool to help you grow your business or find your next career move, but many people are unsure how to use it effectively.

It is far more than just a CV online.

You can use LinkedIn to:

• Find new opportunities and clients;
• Network online - build and nurture relationships with the people that matter to you;
• Raise your profile - be easy to find on LinkedIn (and on Google);
• Build credibility - share your expertise, ideas and skills;
• Support your suppliers, customers, colleagues, collaborators and employers.

The starting point to achieve results on LinkedIn is a personal profile that clearly explains how you can help others and add value to their businesses.

I help professionals to find the words that capture the imagination of those searching (on LinkedIn or on Google) for the skills, services and products that they offer.

I can edit and rewrite your existing profile, after finding out more about you, your goals and ambitions, or I can help you set up a new profile from scratch.

Using LinkedIn To Find Your Dream Job

Are you looking for your next career move? I can write a LinkedIn profile for you that will help you to be found by potential employers.

I will show you how LinkedIn can be used as a research tool that will help you find the opportunities that are right for you. Once you are using LinkedIn effectively, opportunities will also find you.

Privacy and settings will help you stay in control of the notifications and communications you want to receive and cut out the ones that create unwanted noise and clutter.

Groups, company pages and LinkedIn articles are all tools that you can use to bring yourself to the attention of the people you want to impress.

I can help you create a strategy for creating and sharing content and updates, which will move you closer to your dream job.

Services available

I offer coaching sessions - either one-to-one or in groups. I work at your pace and at a place and time convenient to you. You have time to ask the questions that are unique to you and your situation.

I rewrite and edit existing profiles or create new profiles from scratch.

I ghostwrite LinkedIn articles for my clients and help them to devise an action plan for the types of content and updates they can share on their profile and in LinkedIn groups.

Using LinkedIn To Grow Your Business

Are you a business owner or company director who wants to cement relationships with existing clients to secure valuable repeat business? Do you want to reach new, potential customers too?

I can help you do that through LinkedIn. I will show you how to write a personal profile on LinkedIn that highlights your strengths and appeals to the professionals that could become your ideal customers or collaborators.

Updates, articles and rich media - photos, videos, documents, presentations and hyperlinks to external sites - are all essential elements of a high-performing LinkedIn profile. I can show you how and where to use them to make the biggest and best impact online.

You are a busy person, so we'll also look at time-saving tips and ways to build LinkedIn into your working routine with minimum disruption and fuss.

LinkedIn can help business owners establish themselves as thought leaders in their industry and sector. I can show you how to do that and how to have an impact beyond LinkedIn too.

If you employ people, a LinkedIn company page that showcases your business vision and values is a key weapon in the battle to attract the brightest and best team members and collaborators.

Investing time in any social media channel needs to bring a return. I can show you how to measure the impact you and your business are having on LinkedIn and beyond.

Services available:

• An audit of your current LinkedIn presence with recommendations for improvements;
• A rewrite of your LinkedIn profile;
• Training and coaching for you and your teams;
• Creating a strategy and action plan for posting updates and writing articles.
• I can ghostwrite articles for you, with the potential to reach a global audience.
• I can help you set up and use company pages and groups on LinkedIn so that your business becomes recognised for what it does best.

Testimonials:

"Very useful session on LinkedIn with Elaine, looking at all the settings and hidden bits that most people will miss. Lots of ideas on how to improve my use of LinkedIn and get my profile viewed more often. I would highly recommend."

- Pam Beale

"The (LinkedIn) training was so different to what I had experienced before. Elaine got us to focus on our own needs and objectives and understand the mechanics behind the scenes, including how it could work for us and how we could add value to the relationships we build on the platform. What we were trying to achieve as a business was much more important than it being 'just a numbers game', Putting together quality content and building a strong online presence were key parts of the training event that I took away and have decided to work on to improve my own experience long term."

- Richard Scott, Dip PFS